Clarity, Structure & Strategy for Mission-Driven Teams

Explore how my services help women-led and purpose-driven organisations turn their mission into actionable strategies that deliver measurable impact.

Raquel de Aymerich, product and operations consultant
Schedule a Discovery Call

Every engagement begins with a 30–45 minute conversation to understand your project, goals, and challenges. From there, we determine which services fit best and create a tailored plan and quote.

How We´ll Get Started

Services

Duration: 1–2 weeks
For: Founders or teams with too many priorities and no clear next focus.

Outcome: A prioritised, evidence-based action plan. Your team stops debating and starts building the right thing. Fewer wasted sprints, a shorter path to product-market fit.

What’s included:

  • Discovery session to understand goals, team, product, and workflows

  • Quick UX and user research review: highlight immediate pain points and opportunities

  • Identification of bottlenecks and misalignments

  • Priority roadmap (90 days) with actionable next steps

  • Optional handover call

Deliverables:

  • 1-page strategy roadmap

  • High-level UX & process recommendations

  • Clear, prioritised next steps aligned with purpose

Clarity Sprint

Fractional Product / Ops Lead

Duration: 3–6 months
For: Growing teams who need structure and leadership without a full-time hire.

Outcome: Product and operations functioning smoothly, with teams aligned and measurable progress toward goals. Senior leadership impact without the overhead of a full-time hire.

What’s included:

  • User research & feedback: interviews, surveys, persona updates, journey mapping

  • Ownership of product priorities and delivery

  • Process optimisation: workflows, communication rhythms, decision-making frameworks

  • Team coaching on leadership that promotes collaboration, empathy, and clear communication

  • Stakeholder alignment: weekly check-ins with founders, monthly strategic reviews

  • UX recommendations integrated into product roadmaps

  • Support in defining KPIs and tracking progress

Deliverables:

  • Strategic plan and product roadmap

  • User research synthesis and actionable insights

  • Operational improvements documentation

  • Team coaching and alignment notes

Purpose-Led Transformation

Duration: 6-12 months
For: Organisations scaling or evolving without compromising their mission.

Outcome: End-to-end strategy and execution with aligned teams and long-lasting operational systems. Growth that doesn't cost you your values.

What’s included:

  • Strategic planning & execution: from vision to measurable results

  • End-to-end product delivery ownership

  • Close collaboration with founders to ensure alignment with mission and user needs

  • Team alignment & conflict resolution support

  • Process and system design for long-term sustainability

  • UX, user research, and feedback loops embedded in delivery

  • KPIs, dashboards, and impact tracking

Deliverables:

  • Full transformation plan

  • Operational and product dashboards

  • Regular UX improvements informed by tested user research

  • Team development and alignment documentation

  • "Raquel has been an outstanding advisor. She combines strong technical knowledge with commercial awareness, balancing effort, cost, and potential outcomes. Her guidance on our product roadmap and operational decisions was pragmatic and effective, and she made the process collaborative and enjoyable."

    —Amanda Bell, Separate Space Founder

  • "Working with Raquel transformed our vision into a real, launch-ready platform. She helped us formulate and structure product requirements and user flows, guided product development from early ideation through design and implementation, and brought calm, structured operational thinking. Her support with product development, operations, team alignment, and workflow optimisation was invaluable, and her instinct for what matters—always keeping users at the centre—has made her a genuinely trusted partner throughout the process."

    —Aarti Javeri-Mehta, Sustain Health Founder

  • "I first met Raquel through Bridge for Billions and later invited her to run prototyping workshops for our entrepreneurship programs. Her sessions are practical, hands-on, and highly engaging, helping founders translate ideas into clear, testable concepts. She brings clarity, focus, and structure that make a real difference to early-stage teams."

    —Alberto Palacios, Treennova

  • "Raquel joined Aura at a very early stage and helped us turn an idea into a fully functional, patient-centred product. She brought structure and clarity when we needed it most, led all the research and product work, and kept patient needs front and centre while navigating a complex, regulated environment. Her ownership and guidance were instrumental in building the product and laying the foundations that ultimately led to Aura’s successful acquisition"

    —Jo Living, Aura Fertility Co-Founder

Let's Connect and Explore

I offer a space to explore your project, clarify goals, and see how we might work together. No hard sales — just a conversation to understand your needs and identify next steps.

Schedule a Discovery Call
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